48,000 sq ft
Sector.
Commercial Agency
Client.
Frasers Group
Location.
Manchester
Edwards acted on behalf of Frasers Group in the disposal of 75 Trafford Wharf Road, a 48,000 sq ft office building in Manchester.
The property was acquired on a leasehold basis by Warner Bros. for use as a filming location for the well-known TV series Waterloo Road.
The transaction required a strategic approach to positioning the asset within the market to attract a strong covenant tenant and maximise value.
Our work.
Edwards implemented a comprehensive ‘To Let / May Sell’ marketing campaign, leveraging both national and regional channels to generate strong interest. Through detailed negotiations, the team secured a tenant with triple covenant strength and achieved a strong headline rental, enhancing the overall investment value of the asset and demonstrating the effectiveness of the strategy.
Project Overview.
A strategic disposal of a large office asset, requiring repositioning to attract a high-quality occupier and maximise value.
The Challenge.
To position the asset effectively within the market to secure a strong covenant tenant, while navigating a competitive occupational landscape and maximising rental performance.
What We Delivered.
Edwards implemented a comprehensive “To Let / May Sell” marketing campaign, leveraging both national and regional channels to generate strong interest.
The team managed negotiations throughout, focusing on securing a high-quality occupier and optimising commercial terms.
The Result.
The property was successfully let to Warner Bros., securing a tenant with strong covenant strength and achieving a robust headline rental, enhancing the overall value of the asset.
